If you have ever poured a beautiful candle, lit it two hours later, and wondered why it barely smelled like anything, welcome to the club. That was me at my kitchen table back in 2020, staring at a jar that looked perfect and threw almost no scent. I thought I had bought bad fragrance oil. I had not...

If there is one thing that will make or break your candle line, it is scent throw. People forgive a small wet spot on the glass. They forgive a label that is a little crooked. What they do not forgive is lighting a candle they paid good money for and smelling almost nothing. When we started Garsnett...