Candle Business PRO
Blog and resources to create and launch your candle business
A question we get a lot is, "What should my candle wholesale minimum order be?" Here is the short answer: when you are just getting started, a minimum of around $100 to $150, or roughly 12 to 24 candles, works for almost everyone. That is high enough that packing and invoicing the order is worth you...
Yes, it can be completely normal, and it almost always means one of two things: the bigger wick is actually too big and misbehaving, or you are reading the burn by eye instead of by the melt pool. A smaller wick that reaches a clean, full melt pool without mushrooming will often look hotter and brig...
A question we get a lot is some version of this: how do you organize ordering supplies and actually know when it is time to restock? The short answer is that you stop ordering based on your gut and start ordering based on a reorder point, a set number for each supply that tells you "order now" befor...
Yes, people can react to candles, but it happens less often than most makers fear, and it is usually not the wax. A question we get a lot is some version of this: a customer walks up at a market, notices you pour coconut wax, mentions a coconut allergy, and asks if you have something different. It f...
A question we get a lot is some version of this: "I have a few wholesale accounts, but they are all small local boutiques and florists. How do I land the bigger accounts, like a chain store, a hotel, or an airport shop?" The honest answer is that big accounts run on the same core playbook as small o...
When a customer asks you to make a "pet candle," the first thing to figure out is what they actually mean, because two very different products hide inside that one phrase. One is a candle that is safe to burn in a home full of animals. The other is a pet themed or pet memorial candle, a gift built a...
A question we get a lot is some version of this: "Is it normal for a CD 16 to burn hotter than a CD 18? It looks like the smaller number is actually burning bigger." The short answer is that wick numbers only tell you relative size inside one series, and even then the number is a starting point, not...
If you want to put your logo on wooden candle lids, the three methods that actually hold up are a custom branding iron, a laser engraver, or printed labels, and the right one for you comes down to how many lids you need and how much time you want to spend. My husband Chad and I have branded thousand...
If you have a handful of scents poured into a few different vessels and sizes, the short answer is yes: track every sellable variation as its own SKU. But you do not need to test, re-wick, or build a separate recipe for every single combination, and that difference is what keeps this from becoming a...
A question we get a lot is whether wedding candles and favors are worth chasing, and the short answer is yes. A wedding is one of the cleanest bulk orders a small candle maker can land: one buyer, one deadline, one scent (usually), and a quantity that can equal a whole month of market sales in a sin...
Short answer: no, you do not need a magnetic stirrer to make candles, and for melted wax it is honestly the wrong tool for the job. Where a magnetic stirrer actually earns its spot on your bench is with the thin, pourable products a lot of us add to our lineups later, things like room sprays, perfum...
A question we get a lot is how many wicks a candle actually needs, and when you go to two, how far apart they should sit. Here is the short version: most candles up to about 3 inches wide burn great on a single wick, but once your vessel gets past roughly 3 to 3.5 inches across, one wick usually can...
FREE DOWNLOAD
Everything we use to run our candle business — in one checklist.
Supplies, tools, vendors, and the discount codes we've negotiated for you. No guessing. Just the good stuff.