Candle Business PRO
Blog and resources to create and launch your candle business
When we started Garsnett Beacon Candle Co. at our kitchen table during the pandemic, I wasted more wax to bad math than I want to admit. I would eyeball how much to melt, come up short on the last pour, then melt a second pot and end up with leftover wax hardening in the pot. Multiply that by a few ...
If you have ever pulled a candle out of the mold, held it up to the light, and thought "well, that is not what I pictured," welcome to the club. When we started Garsnett Beacon at our kitchen table during the pandemic, our counter looked like a graveyard of rejects. Tunneled candles, frosty tops, cr...
When we started Garsnett Beacon Candle Co. at our kitchen table during the pandemic, I never pictured myself standing in front of a room full of people teaching them how to pour a candle. We were just trying to sell enough to cover the next fragrance oil order. But a few years and 160 plus wholesale...
Most stories about how to start a candle business skip the boring parts and the scary parts. You see the finished storefront, the pretty flat lays, the "we did six figures" headline, and none of the nights spent pouring wax at the kitchen table wondering if any of it was going to work. So I want to ...
Color is one of those things nobody warns you about when you first start making candles. You get your wax, you get your wicks, you nail your first good scent throw, and then you pour a candle that looks a little plain sitting on the table. So you think, "I'll just add some color." That is where a lo...
When people think about candle making, they think about wax and fragrance first. The vessel is usually an afterthought. I get it. We did the same thing when we started Garsnett Beacon Candle Co. at our kitchen table during the pandemic. But here is the truth I learned after pouring tens of thousands...
If you are learning how to start a candle business, choosing fragrance oils is one of the first decisions that will quietly make or break you. I know that sounds dramatic. But when my wife and I started Garsnett Beacon Candle Co. at our kitchen table during the pandemic, we wasted more money on the ...
If you are figuring out how to start a candle business, it is easy to get stuck in the details. You might be wondering whether you need to show your face online, how to safely ship glass candles, whether Etsy is worth the fees, how to finish your Shopify site, or when it makes sense to open a phy...
If there is one thing that will make or break your candle line, it is scent throw. People forgive a small wet spot on the glass. They forgive a label that is a little crooked. What they do not forgive is lighting a candle they paid good money for and smelling almost nothing. When we started Garsnett...
If there is one thing that humbled me in the early days of Garsnett Beacon Candle Co., it was wicks. We started at our kitchen table in Holland, Michigan during the pandemic, and I honestly thought wax and fragrance were the hard parts. Nope. The wick is the engine of the whole candle, and getting i...
Hey, it's Sabastian. If you are sitting there wondering how to start a candle business, first of all, welcome. You are in the exact spot my wife and I were in a few years ago, standing in our kitchen with a pot of melted wax and way more questions than answers. We started Garsnett Beacon Candle Co. ...
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